SEO company Amsterdam
SEO services Amsterdam built on what customers here actually search
I run search campaigns for Amsterdam businesses that would rather count aanvragen than impressions. Rankings, map placement, and a monthly report written in plain language.
Specialists in local SEO Amsterdam, SEO services Amsterdam, digital marketing Amsterdam and organic lead generation Amsterdam.
- Amsterdam
- 12+ areas covered
- No long contract
Looking for an SEO company Amsterdam businesses actually trust?
Plenty of good businesses are easy to find if you already know the name, and invisible to everyone else. Search closes that second gap.
Here is how it works across Groot Amsterdam. Add a city or a postcode to a search and the map answers it. That box decides whether the week is full or quiet. That is why local SEO Amsterdam goes after the map pack before anything else.
City-wide targeting is too broad here
In a city this size the market is really a set of neighbourhoods. Ranking well in the centrum does very little for a business working the outer wijken, so campaigns get built around the areas you actually travel to rather than the city name.
- Local intent dominates. Buyers add a place name or "in de buurt" and choose from the first few results.
- Reviews decide the click. Recency and your replies often matter more than second versus third position.
- Professional Services and tourism and hospitality are competitive here. Visibility separates an enquiry from silence.
- Assistants are a referral channel now. Structured data and listings decide who gets named in an AI answer.
- Owned beats rented. organic lead generation Amsterdam keeps returning long after any advertising budget stops.
- Steady beats clever. Good local business marketing Amsterdam is unglamorous monthly work, which is precisely why it compounds.
What changes for you
What our digital marketing Amsterdam clients actually get
Read this as the return side of the arrangement. The work producing it sits further down the page. That standard applies across all our digital marketing Amsterdam work.
Competitors named, not guessed
We identify exactly who outranks you across Groot Amsterdam and what earned them the position.
Built for the phone first
Most local searches here happen on mobile, so load speed, tap targets and click-to-call are treated as ranking work.
Your evenings back
Profile posts, review replies and content stop being the job waiting after closing time.
Enquiries that arrive informed
Somebody who found you by searching has already compared you. That conversation starts much further along.
Standing in your own gemeente
Local press, sponsorship and citations build the sort of authority a newcomer cannot simply buy.
English and Dutch searches both covered
Plenty of buyers here search in English. Both versions get handled rather than one being left to chance.
Everything we run
Every service we run for Amsterdam businesses
Four lanes of work, each with its own pages, fitted to Dutch markets where Google.nl, bilingual customers and dense competition all matter. The audit shows which lane to open with.
SEO services Amsterdam: the full list
Each of these is a dedicated page with the detail on it. If you are unsure what applies, the audit answers that. All of it feeds one goal: organic lead generation Amsterdam that keeps working after the invoice is paid.
Google Business Profile SEO Amsterdam and listings management
Google, Apple Maps, Bing Places, Telefoonboek and Gouden Gids all send buyers, and all feed the assistants. Each gets claimed, completed and maintained rather than set up once and forgotten.
Website design and development
A site that loads quickly, reads clearly and turns visitors into enquiries. Every build stays yours outright, with no hostage hosting.
Paid ads management
Ads buy attention while organic compounds underneath. I will say plainly which your market needs first rather than selling you both.
Industries we serve across Amsterdam
Each industry has its own playbook page covering the searches, objections and seasonality specific to it.
How we measure your rankings across Amsterdam
A single rank check tells you very little, because Google answers differently depending on where the searcher is standing. Somebody in Amsterdam Centrum and somebody ten minutes away can see a completely different set of businesses.
So we scan from dozens of points across your service area instead. What comes back is a grid showing where you win, where you slip, and which areas still belong to a competitor. That is what local SEO Amsterdam reporting should look like, and it arrives every month.
- Measured, not estimated. Every pin is a real rank pulled from that exact location.
- Month on month. The same grid runs each cycle, so progress is directly comparable.
- Yours to keep. The reports stay with you whether we carry on working together or not.
How the work runs
What our SEO Amsterdam work actually involves
No unexplained work. Everything below runs on your campaign, with a monthly work log showing exactly what was done. Google Business Profile SEO Amsterdam runs weekly alongside it, and local SEO Amsterdam sits at the centre of the plan.
Keyword and competitor research
We measure demand and name the competition before touching the site, so effort goes where it can actually win.
Monthly content updating and publishing
Publishing continues every month, because search interest keeps moving and untouched pages drift down.
Tracking and conversion setup
Call tracking, form attribution and analytics wired in before the campaign starts, so results stay provable.
Google Business Profile optimisation and management
Profile work does not stop at setup. Ongoing management is what turns a listing into a source of work.
Listings on Bing, Apple Maps, Telefoonboek and Gouden Gids
Directory presence gets handled across the Dutch platforms most agencies never open.
Citation building
Citations get built where your industry is actually indexed here, with details matching everywhere they appear.
Social media optimisation and management
Branded posting keeps you visible locally and keeps the profiles credible when somebody looks you up.
Brand awareness and branded properties
Branded profiles and satellite properties that reinforce the name and point authority back at the pages that sell.
Video marketing
Service explainers, job walkthroughs and customer stories published to YouTube, still the second largest search engine there is.
Reputation and review management
Volume, rating and response rate all feed rankings and the hiring decision. All three get managed on purpose.
AI search optimisation
AI visibility is not sold separately here. It falls out of the same listings, schema and reputation work.
Monthly reporting and review
One report a month in plain language plus a work log of exactly what was done, including anything that did not land.
White-hat backlink building
Authority earned the way the guidelines allow: real Dutch publications, real partners, links that compound.
Website optimisation and planning
Structure, service pages, load speed, titles, internal links and schema get fixed and organised around the keyword map.
Proof, not promises
Organic lead generation Amsterdam, shown in real client dashboards
Pulled from live client accounts. More context on our SEO portfolio and client reviews pages.


On the ground
Local SEO Amsterdam coverage, area by area
Campaigns run wherever your customers are. Neighbourhoods and nearby places we work in most across Amsterdam, though the service area covers the wider Groot Amsterdam.
Groot Amsterdam coverage
Not listed? local business marketing Amsterdam works the same in smaller gemeenten. Ask about your area.
On camera
Case studies and portfolio
Every campaign below leaned on the levers any decent SEO company Amsterdam should pull: rankings, Google Business Profile SEO Amsterdam and reviews. Filmed after the results landed, not before.


SEO portfolio · Website portfolio · Client reviews · YouTube · LinkedIn
What changed recently
SEO or Google Ads for Amsterdam businesses?
Advertising rents attention. Search earns it. For most owners the sensible answer is order rather than choice: run ads for cash flow now while organic builds underneath, then watch the cost per enquiry fall as positions mature. I will say plainly when paid is the better first step for your business, and when it simply rents a spot you could own.
Ads: immediate, rented
Enquiries today, gone the moment the budget stops.
Organic: slower, owned
Takes months, then keeps returning.
Most run both
Paid for now, organic for the year after.
Fresh from the desk
Guides, questions and what's trending
What we publish between campaigns, useful if you want to understand how digital marketing Amsterdam works before paying anyone for it.
Related guides
- How Airport Transfer Companies Rank for Airport Searches
- How to Change Your Business Address on Google Without Losing Your Listing
- How to Compete When Directories Own Page One for Your Service
- How Drug Testing and Fingerprinting Sites Get Found by Employers
- How to Show Your Store's Inventory on Google With Free Local Listings
- How to Hide Your Home Address on Google Business Profile Without Losing Visibility
SEO Questions Answered by Experts
- Why doesn't my business show up when people search its exact name?
- Will Google support help if my business stops ranking?
- Can inconsistent business listings get a Google Business Profile suspended?
- Does local SEO matter for a manufacturer that ships nationwide?
- Why does only one practitioner at our office show up on Google Maps?
- Should each practitioner in a practice have their own Google Business Profile?
Check What's Trending
- Google brings back view counts for Business Profile posts
- Google tests a new guided Q&A for Business Profiles
- Reviews are missing from some Business Profiles after reinstatement
- Customers can now report a business owner's reply to a review
- Search Console showed a false drop in clicks and impressions from August 12
- Local AI Overviews seen quoting self-promotional “best of” lists
Beyond Amsterdam
Local business marketing Amsterdam is one area. Here are the others
Campaigns run across all twelve provinces, plus the United States, Canada, the United Kingdom, Australia and New Zealand.
All 12 provinces
Pay after the leads arrive
Not ready for a monthly fee? Pay on performance instead
We will also say plainly when performance pricing is the wrong fit, which is roughly as often as it is the right one. The pay for performance SEO pricing page sets out who it suits and who it does not.
SEO services Amsterdam, frequently asked questions
Can you help with Google Ads as well as SEO Amsterdam?
Yes, and I will say plainly which your market needs first. Sometimes paid makes more sense while organic matures. The ads management page covers how that runs.
What do I receive each month?
A ranking report, a geo-grid scan of your map positions, call and enquiry counts, and a work log of what was done. Anything that did not work goes in there too.
Do I need a new website first?
Usually not. Most sites need fixing rather than replacing, and the audit tells you which yours is instead of defaulting to the more expensive answer.
What happens if I want to stop?
You give notice and everything transfers: logins, documentation, all of it. Nothing sits registered in our name, so there is nothing to hand back.
Do you work with businesses in my industry?
Very likely. Campaigns run across home services, medical, legal, retail, hospitality and professional services. The industries section lists the playbooks already built.
Do you target individual neighbourhoods?
Yes, and in the larger cities it is the only approach that works. Ranking in the centrum does little for a business serving the outer wijken, so campaigns follow the areas you actually travel to.
Ready to hire an SEO company Amsterdam that shows its work?
Whether it is local business marketing Amsterdam, Google Business Profile SEO Amsterdam or a full rebuild, the starting point is the same. Share the site and the gemeenten you work in. The audit covers rankings, profile health and the fastest wins available, with nothing owed afterwards.
Questions before the audit? Contact the team or send a WhatsApp message.